Product Marketing Manager - SEK International School Atlántico
SEK International School Atlántico, located in Pontevedra, Galicia, is part of SEK Education Group, an international institution with more than 130 years of educational excellence.
SEK International School Atlántico, located in Pontevedra, Galicia, is part of SEK Education Group, an international institution with more than 130 years of educational excellence. The school offers an innovative, international education based on the International Baccalaureate (IB) programmes, fostering academic achievement, multilingualism, global citizenship and personal development.
Our community is dynamic, diverse and committed to providing students with a transformative educational experience.
Mission of the Role:
We are looking for a strategic yet highly hands-on professional who combines marketing vision with strong commercial and relational skills.
The Product Marketing Manager will be responsible for implementing and adapting the Group’s marketing and commercial development strategy at the school level, in close coordination with the central Marketing Department. This role is key to strengthening student recruitment, building local partnerships and increasing the visibility of the SEK brand within its area of influence.
Key Responsibilities:
Marketing & Communication
Implement and locally adapt the Group marketing plan.
Coordinate local execution of events, fairs and Open Days.
Ensure brand consistency in all local communications in line with SEK guidelines.
Monitor and analyse marketing and sales KPIs, proposing improvement actions.
Create and manage multi-channel content, including social media (with support from the Communication Department).
Conduct ongoing local competitor analysis.
Business Development & B2B Relations
Establish and maintain strategic partnerships with local companies, institutions and organisations.
Work closely with the Admissions team to identify commercial opportunities.
Represent the school at local events, educational forums and business networking meetings.
Identify and develop collaboration opportunities with key stakeholders.
Coordination & Management
Act as liaison between the school and the Group’s central Marketing Department.
Coordinate local suppliers and support the production of promotional materials.
Requirements:
Academic Background
Bachelor’s degree in Marketing, Business Administration, Communication or related field.
Professional Experience
Minimum 3 years of experience in marketing or business development.
Experience managing commercial or institutional (B2B) relationships.
Strong knowledge of traditional and digital marketing channels.
Analytical mindset with results orientation (KPIs, reporting, ROI).
Strong communication, negotiation and institutional representation skills.
Experience in multicultural or international environments is a plus.
Languages
English level: minimum B2 (C1 preferred).
IT Skills
Microsoft Office
Salesforce CRM (Marketing Cloud is a plus)
Competencies
Proactive and results-driven mindset.
Strong business orientation.
Ability to combine strategy with operational execution.
Excellent networking and relationship-building skills.
Comfortable representing a prestigious international institution.
What We Offer:
Permanent contract within a leading international education group.
Dynamic and international working environment.
Opportunity to play a key role in the school’s growth and positioning.
Professional development within SEK Education Group.
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- Ubicaciones
- Pontevedra, España
Pontevedra, España
Lugar de trabajo y cultura
¿Por qué trabajar en los colegios SEK y en la Universidad Camilo José Cela?
- Te incorporarás a una organización centenaria, líder en el sector de educación, y a la vanguardia en innovación, emprendimiento y compromiso social.
- Somos una empresa B Corp, la única entidad educativa española que cuenta con este reconocimiento. Se trata de un movimiento mundial que promueve valores éticos y de innovación, comprometido con el medio ambiente y socialmente responsables.
- Entrarás en el corazón de la innovación, beneficiándote así de la experiencia de un equipo internacional y multicultural.
- Formarás parte de un grupo internacional que promueve la movilidad, la diversidad y el intercambio de experiencias, para que cada individuo alcance la mejor versión de sí mismo.
- Trabajamos con los mejores profesionales que utilizan las últimas tecnologías y metodologías de aprendizaje, en un entorno de trabajo privilegiado.
- Ofrecemos oportunidades de formación y actualización permanente a todos nuestros profesionales y a sus familiares directos.
- Estamos comprometidos con nuestros profesionales, promoviendo políticas de salud, bienestar, igualdad y conciliación.
- Acreditamos calidad y excelencia en lo que hacemos. Contamos con distintos reconocimientos: B Corp, Programas IB, EFR, NEAS, CIS y The Duke of Ediburgh´s International Award.
- Tenemos un proceso de selección que garantiza y promueve la diversidad, la igualdad de oportunidades, sin discriminación por razones de edad, etnia, religión, nacionalidad, género, orientación sexual o estado civil.